000			02311cam a22002897i 4500
001			15677106
003			OSt
005			20150203092529.0
008			140915s2014 enka b 001 0 eng
020			_a9781846145506 (hardback)
020			_a1846145503 (hardback)
020			_a9780241180020 (paperback)
020			_a0241180023 (paperback)
035			_a(OCoLC)891370407
035			_a(Nz-Kotui)2395524
040			_aAU@ _beng _cAU@ _erda _dOCLCO _dNAP
082	0	4	_a808.042 _223
100	1		_aPinker, Steven, _d1954- _eauthor.
245	1	4	_aThe sense of style : _bthe thinking person's guide to writing in the 21st century / _cSteven Pinker.
246	3		_aSense of style : _bthe thinking person's guide to writing in the twenty first century
300			_aviii, 359 pages : _billustrations ; _c24 cm.
504			_aIncludes bibliographical references and index.
520			_aAn entertaining book on the modern art of writing well by New York Times bestselling author Steven Pinker Why is so much writing so bad, and how can we make it better? Is the English language being corrupted by texting and social media? Do the kids today even care about good writing? Why should any of us care? In The Sense of Style, the bestselling linguist and cognitive scientist Steven Pinker answers these questions and more. Rethinking the usage guide for the 21st century, Pinker doesn't carp about the decline of language or recycle pet peeves from the rulebooks of a century ago. Instead, he applies insights from the sciences of language and mind to the challenge of crafting clear, coherent, and stylish prose. In this short, cheerful, and eminently practical book, Pinker shows how writing depends on imagination, empathy, coherence, grammatical knowhow,and an ability to savor and reverse-engineer the good prose of others. He replaces dogma about usage with reason and evidence, allowing writers and editors to apply the guidelines judiciously, rather than robotically, being mindful of what they are designed to accomplish. Filled with examples of great and gruesome prose, Pinker shows us how the art of writing can be a form of pleasurable mastery and a fascinating intellectual topic in its own right.
650		0	_aEnglish language _xStyle.
650		0	_aEnglish language _xGrammar.
942			_2ddc _cNONFIC
999			_c33573 _d33573